How to start online business? It is not a big deal anymore. You no longer need a huge start-up capital to be able to start an online business today.
If you can come up with a great idea, and have internet connection, you can start a mind-blowing business online that will be generating over N500k ($175k) or more, but you have to start somewhere.
I have helped many small businesses get stand online, and they are doing pretty cool.
In this article, you are going to learn exactly how to start online business, from scratch.
I am going to break the process down about how to start online business into easy to understand, and that will lay out a path for you to follow.
You not having a previous experience is not a challenge (although it’s great if you do). Plus I will introduce you to a simple tool that will help you automate so much of the process.
If you are serious about building and online business, you need a robust system in place that will help you run your business successful even while you are asleep.
And am going to show you how to do just that with Getresponse and their awesome New Autofunnel Tool.
Let’s get Started!
How to start online Business: Pros and Cos
Before I drive you into how to start online business, you need to know both the advantages and disadvantages before anything else.
So you won’t get blown-away on your entrepreneurship journey.
Don’t get me wrong, starting an online business is highly profitable and amazing, it has helped a lot of people go debt free, while they work from home.
Out the numerous advantages and disadvantages of online business, I will brief you with the ones to consider.
Easy to get started – As I said, you do not need much capital to start-up an online business, whereas most businesses requires a lot of time and capital to get started.
Unlimited Wealth – Unlike other jobs, your income stream for online business is not fixed. You can continue to make more and more money as your business grows. Well, I can’t promise you that you will make millions right of the bat, but consistency and growing your network will definitely increase your income potentials.
Career Flexibility – Online business are highly scalable, whether you want to be a side hustler, serial entrepreneur or a full time CEO. You can use online business as a tool to help you achieve your goals. It always a way to easily work from the comfort of your home.
24/7 Accessibility – The one reason why online business is highly successful is because of it accessibility and flexibility. Even when you go to bed, your business is up and running. In addition, it give you the opportunity to work from anywhere in the world.
It takes a lot of effort – Starting an online business is not like silver and gold, it takes lot of effort to get off the ground. It is rewarding but on the flip side, it’s also extremely tiring sometimes especially when you starting out new, you can easily burn out.
It takes you to be consistent – For you to get off the ground quickly and start seeing positive result from your online business consistency is the key. You should be always on trying different techniques and employing different strategies to see what works best.
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True-Life Success Stories
The successful online business is not a fairytale. Each and every year entrepreneurs build businesses online and take them from scratch to the top.
Believe it or not, many of the brands you use today had their origins as scrappy online startups. They were able to take what little they had and turn it into success.
Still doubtful? Let’s take a look at a few real world success stories of brands that you are familiar with to see exactly how successful online business can be.
Nairaland is the most populated Nigeria forum, it was launched on March 2005. Mr Oluwaseun Osewa happens to be the owner of this great innovation that has a net worth of N1, 602, 839, 340.00 ( $8,737,200.00 ) according to page ranker.
Tiktok was founded by ByteDance, a Beijing based company founded in 2012 by Zhang Yiming. Tiktok is a video sharing platform that was launched in 2017, it now has a networth of $16.2 billion according to businessinsider.com
Let me take a second to talk about the success I have found as a serial online business owner. I don’t want to brag, I just want to show you that I know my stuff.
After all, you want to take advice from someone who knows what exactly they are doing right? Over the course of my career, and my urge to build a powerful portfolio, I have built an ever growing networks of entrepreneur’s
Let me start with my personal brand.
I run this blog www.mitrobe.com that’s becoming one of the top notch site for quality information and guides when it comes to entrepreneurship and digital marketing.
When I started mitrobe.com I had made several trials and errors that has cost me time waste and money. Until then, I decided to take a simple approach.
I found out what kind of content my audience want to see and I created that content. And this gives me tons of opportunities to offer services and build products that solved my audience’s problems.
I have also created a rising network of investors leadway.mitrobe.com
Leadway.mitrobe.com started as a network of Investment Advisors, and it growing into a hub for the greatest investment company in Nigeria leadway.com
Finally, I founded leadway.mitrobe.com with Thankgod Ejikeme (My elder brother), and we have once given again into mini importation and other business.
We have combined forces to come up with great business ideas that we knew our audience would get a ton of value from and before we knew it, we are making cool figures offline and online.
To breeze through my success story, I have gotten years of experience under my belt, and I now coach others who want to start an online business.
Today am going to share my process with you, you will learn everything from mastering social media to utilizing Autofunnel for improve sales.
On that note, let me tell you Autofunnel fits into all of this.
Your goal is to build a profitable online business. To do that you need to have a watertight sales process.
That’s exactly why Autofunnel was created to give you a one stop shop for your entire sales process. Getresponses has already developed tested and proved true sales funnels, all you need to do is get it Here and make use of it.
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The 4 stages to start an online business
I will break the process to start an online business in to four categories.
- Plan your business
- Take courage and launch your business
- Scale your business
- Automate your business
- Grow your brand
Plan your business
Before you do anything else, you need to spend some time planning. There is a popular say, which is when you don’t plan, you plan to fail. This is a crucial stage, don’t overlook it. Stay cool and spend more time planning everything out.
Most people who don’t do proper business planning before starting-up, their business rumbles and fail because they bit off more they could chew. And you don’t want to be like them.
So let focus on what you need to plan your online business the right way.
- Figure out who your target audience are
- Establish your product/service to your target audience
- Create your sales funnel
Figure out who your target audience are.
This more like a task. You have to figure out who your customer is, what problems does your customer have? And what drives your customer?
If you can figure out this perfectly, then the rest will be a piece of cake.
One of the best way to figure out who your target audience are, is by creating a buyer persona. A buyer persona is a description of an imaginary “ideal customer”. This is a person who would be an absolute perfect match for your vision and product/service.
For more clarification about buyer persona watch this short video. You need it.
Establish your produce/service to your target audience
Before establishing your product/services go back to your persona and look at the problems your ideal customer experiences.
Now look at your product and ask yourself these 3 questions.
- Does my product or service solve my customer’s problem?
- Does it add value to my customer’s life?
- Why should my customer choose my product or services?
When you provide and answer to those questions above, it will set you on the right perspective.
Create your sales funnel
So far, you have identified your target customer and put some thought into the product or services you will offer. Your goal now is to sell your product/services, and that exactly what a sales funnels does.
Your sales funnels is the entire journey your customer takes from the first point of contact all the way to the closing of the sale. The most important element of a good sales funnel is friendliness in other words you should build your sales funnel towards customers satisfaction.
Well, with Autofunnel you will be able to do that quickly and easily, even If you have never made a funnel before. It will hold your hand through the entire process and help you optimize your funnel for your specific customer journey. Follow this external link to GET YOUR AUTOFUNNEL.
Take courage and launch your business
After planning what next — it definitely ACTION TAKING.
Now, we’re going to look at the actual process of launching your business taking it from the planning stage to a fully-fledge operating business that’s ready to start making money.
While you thinking to kick-start your online business, here are the process to consider.
- Create a website with great UI and UX
- Social media marketing
- Make use of testimonials
- Publish quality content
Create a website with great UI and UX
I will always recommend building a website first, because your website is the ultimate destination for your customers. In addition, when you’re creating your site, you will want to put a lot of focus on your sales pages, making use of top UI and UX.
This can be little bit tiring, but you can do all this easily from your Getresponse dashboard (if you haven’t sign up already, sign up here) By clicking “Create Landing Page”. You will be taken to the page creator, where Getresponse will provide you with great pre-built landing page to choose from.
Social media marketing
After putting your site together, the next task for you is focusing on marketing. To establish your brand in any social media platform. Don’t be shock, social media is the key to great marketing and sales. Naturally, you want to focus on the three big social media platform, Facebook, Instagram and Twitter.
Make use of testimonials
Have you ever visited a company site without seeing a testimonial in other words review? NO! Testimonial works extremely well, people are eager to know what others have to say about your product or services.
Publish quality content
Don’t get dismayed yet, content marketing still works, it is a way of earning trust and respect from your target customer’s. above all your content must be of value because if people aren’t getting value from your contents, then it practically useless. Your content should solve problems and improve the lives of people who consumes your content.
Scale your online business
You don’t want your business to be small forever. At some point, you will need to start thinking about growth. Scaling is the step where such growth can be achieved. Obviously, you also need to be weary if your business can handle growth.
So, it is Important to get your business ready for growth because if you try to double or triple the size of your business without preparing for it, you will find yourself way in over your head ( you have bit off more than you can chew).
Start growing your business following this process.
- Preparing your business for growth
- Scaling your business
Preparing your business for growth
Growing your business requires a lot of commitment in other words consistency. Think of your business as a plant, if you want it to grow awesomely, then you will want to get the best soil, direct sunlight, water it regularly, and making sure it has room to grow. Same goes to your business, it will grow If you put other essentials factors necessary for growth in place.
Scaling your business
How do I scale my business? That what you are about to ask yourself.
Remember on my success story, I partnered with Thankgod Ejikeme (my brother). So what will come to your mind is scaling is more of partnering.
Partnering up with the right business has many benefits. A great partnership will provide benefits for both parties and help each of them expand their reach.
But, before you jump up right in the bat to look for a partner, ask answer these questions.
- Can I benefit my partner? How
- Why do I have to partner with them?
- Why would they want to partner with me?
- What will our partnership look like?
- Do my skills complement with their?
- Do my core values and philosophies align with theirs?
Being able to confidently answer the questions listed above, kudos your ready to scale up successfully.
Automate your online business
At this point, you have put lot of work into building your online business. But it obvious you can’t do that forever, it just so complicated and unreliable.
So, once you have experienced some growth, you should start thinking about how to automate your business.
Automation plays a big part in helping your online business grow it can both help to scale your business and improve your processes.
Some people fear automation, but I beseech you not to. You gonna regret later on. Automation allows you to easily manage less demanding things and saves you time so you can put your focus where it matters most.